Client Spotlight: Global Payments
As an Atlanta-based Fortune 1000 company and one of the largest providers of worldwide payment solutions, Global Payments wanted to create a 60-second identity spot that positioned the company as an innovative payment technology leader across the globe.
Combining original and stock imagery with custom animation, Optimum Productions created an original concept that captures the innovation, technology, diversity and dynamics of the worldwide payment technology industry across a wide range of GP’s vertical markets.
The spot showcases GP’s drive to innovate, and the spirit of partnership with merchants to establish unique solutions in advanced payment technology. The viewer is brought along on a journey where change is constant, and GP is constantly developing compelling new technologies to better meet the increasingly complex needs of their merchants around the world, in real-time.
The result is a memorable, high tech/high touch spot now used by Global Payments for web, broadcast, social media, marketing and direct sales. OP is proud to help make Global Payments the partner of choice for businesses worldwide.