Your audience wants things simple – and so do you. Bringing video in your emails can help give all your customers an equal experience, no matter how much technology keeps changing.  In fact there are reports indicating that including video in your email campaigns can increase your conversions by 200-300%!

Anybody have the new iPhone or iWatch out there? Even if you’re not into Apple, I’m pretty sure we can agree on one thing:

Technology… keeps… changing.

It’s ridiculous!  

I will tell you this, though – video can be shared across ALL of those different mediums. You probably know how easy it is to share clips for your business on Facebook and LinkedIn… but you can actually share your videos in emails, too. And I’m not just talking about a dinky little link to Youtube: I’m talking about a big box with a bright picture and play button on it that any of your email recipients will recognize.

Your audience wants things simple – and so do you. Bringing video in your emails can help give all your customers an equal experience, no matter how much technology keeps changing.  In fact there are reports indicating that including video in your email campaigns can increase your conversions by 200-300%!  So the next video campaign that you plan on rolling out? Be sure to integrate it with your email marketing plan.

For more tips, tricks, and techniques about how to get the most out of your videos, sign up for our Optimum Guide to Video Marketing or give us a call today!