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May 2013 | Optimum Productions Archive - Optimum Productions

Many people absorb information better if it is presented visually and verbally, or may need to be shown what a product does and how it works before they will purchase it. These are the people you want to target with an instructional video. The Business Advantages of Instructional Videos Step-by-step… Read More

By now, most of us have heard of or watched a viral video. These are the clips that “everyone is talking about,” the ones that gets millions of hits on YouTube and other media outlets within just a few days or weeks. The spontaneity with which these videos emerge and… Read More

You know by now that inbound marketing is the way to go, but perhaps you don’t know where to start.  Here are three easy and inexpensive ways to move in this direction. First, create a simple website featuring some form of content, whether it’s a blog entry, a white paper, or… Read More

The Sundance Film Festival is held annually in Park City, Utah. It showcases new work by American and international independent film makers. The talent in this show amazes and inspires each year. Because of the quality of the films, the Sundance Film Festival has grown and attracted big names in… Read More

Video is one of the most effective, yet underused tools for training purposes.  If training is a big component of your company’s work, then consider the power of video. The initial cost of a video production in Atlanta, GA is quickly recouped in your savings of time and money. We can become so busy in the… Read More

While a company overview video is a great place to start, the field of Atlanta video production encompasses even more possibilities for increasing your company’s visibility.  For instance, a series of how-to videos is a great way to establish yourself as an expert for potential clients. By generating useful content, you become an… Read More

People love their iPhones, so it’s no surprise that we have been asked, as Atlanta’s most respected video production company, about the viability of using a personal iPhone to shoot a company video.  It might sound like a good idea.  After all, you have an HD camera built right into your… Read More