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October 2013 | Optimum Productions Archive - Optimum Productions

The Art of the Viral Video

By danny

There is no sure-fire way to come up with a viral video. Here at Optimum Productions, however, we believe you can stack the odds in your favor if you follow the tips below. Create a Quality Product No one will share your video if it’s grainy or dark and shot… Read More

You decided to launch a Facebook page and create a profile on Twitter and Pinterest. You did a bit of research and learned that these forums are instrumental for capturing organic traffic and converting leads into customers. You may have had some luck in the beginning –  perhaps your pages… Read More

“Words, words, words, I’m so sick of words!…Don’t talk of June, don’t talk of Fall! Don’t talk at all! Show me!” So Eliza Doolittle insists to Freddy in My Fair Lady. That’s how I feel as a consumer of goods and information on the internet sometimes. Don’t get me wrong — as a writer, of… Read More

Choose a Production Company With Top Equipment and Skilled Professionals Traditional print advertising is increasingly being placed on the backburner by businesses both large and small. In this digital age, video marketing is incredibly popular and effective. YouTube dominates the Internet landscape; millions of videos are viewed every day and new… Read More

5 Tips for Maximizing Your Video

By Cathy

Clients usually come to Optimum Productions with a specific purpose in mind for their Atlanta video production.  For instance, a client may want an overview video to serve as an identity piece, as a way to introduce the company on its website.  That’s a great start, but clients don’t realize that there are many ways to use that same video to… Read More

Video has never been more prevalent online. Marketers have jumped on the video train enthusiastically because it increases their click-through rates and ultimately raises their conversion rates. To take advantage of these impressive attributes, however, you need your videos to be seen in the first place, and merely posting them… Read More