An Atlanta Video Production Company

(404) 445-6720

May 2016 | Optimum Productions Archive - Optimum Productions

Video is quickly becoming one of the key marketing strategies for businesses in many industries—but how do you measure the success of a video campaign? Even with B2B campaigns, such as those implemented by Optimum Productions, business owners can get hung up on numbers, mainly paying attention to views as… Read More

We put tons of time and effort into search engine optimization, or SEO. The entire goal is to drive traffic to your site, generate leads and click-through results, and pull in the best clients and customers for your goods and services. In today’s climate, few things give you an edge… Read More

It’s amazing how quickly technology moves on the internet. Things we take for granted today—the ability to search for documents, images, videos, and web pages all at once, for example—weren’t around even ten years ago. It’s hard now to even imagine a web search without that feature. However, people still… Read More

Video marketing in the consumer sector tends to be very memorable. Whether it’s some commercial for body soap or food or cars, the potential for consumer product videos to go viral is exceptional. When it comes to the business to business sector, however, most marketing is forgettable, to say the… Read More

Business to business marketing is not quite the same as it was even a decade ago. With the explosion of social media and smart phone technology, putting up billboards and using paper marketing techniques isn’t exactly the way to go anymore if you want to reach people. Modern society demands… Read More